Anuj Sharma

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Name: Anuj Sharma

Designation: Associate Professor & Chairperson, CIBP

Program Director- Diploma in Foreign Trade

Center: Centre for International Business & Policy

Ext: 353

Email: anuj.sharma@bimtech.ac.in

 

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Education

Ph.D. Dr. B.R. Ambedkar University, Agra (2006)
Masters A.M.U.,Aligarh,2000
Bachelors Dr. B.R. Ambedkar University, Agra (1997)

 

Research Interests

  • International Business / Marketing
     
  • Cross Cultural Business Communication
     
  • International Trade Operations
     
  • Foreign Trade Policy
     
  • Strategies for  Exports

 

Research Publication (Last Three Years)

  1. Case Study on “Slag Brick Project – Feasibility Analysis for sustainable development of Samalkha Cluster”,Anuj Sharma, The Case Center, UK,  2015
     
  2. Teaching Notes on “Slag Brick Project – Feasibility Analysis for sustainable development of Samalkha Cluster”, Anuj Sharma, The Case Center, UK, 2015
     
  3. Case Study on “Escorts Agri-Machinery (Tractors) Business in Africa” , Anuj Sharma & GD Sardana, The Case Center, UK, 2014
     
  4. Teaching Notes on “Escorts Agri-Machinery (Tractors) Business in Africa” , Anuj Sharma & GD Sardana, The Case Center, UK,  2014
     
  5. Case Study on “GOC Fashion Private Limited- Challenges in International and Retail Expansion”, Anuj Sharma & Parul Bajaj, The Case Center, UK, 2014
     
  6. Teaching Notes on GOC Fashion Private Limited- Challenges in International and Retail Expansion”, Anuj Sharma & Parul Bajaj, The Case Center, UK, 2014
     
  7. Case Study on “Buyer-seller relationship – challenge in export marketing for The Handicrafts and Handlooms Export Corporation (HHEC)”, Anuj Sharma, A.K.Dey, Prerna Karwa, Emerging Markets Case Studies Collection, Emerald Group Publishing Limited, 2012
     
  8. Teaching Notes on “Buyer-seller relationship – challenge in export marketing for The Handicrafts and Handlooms Export Corporation (HHEC)”, Anuj Sharma, A.K.Dey, Prerna Karwa, Emerging Markets Case Studies Collection, Emerald Group Publishing Limited, 2012
     
  9. Competitiveness of Leather and Leather Product Exports: A Case of Kanpur Cluster, Anuj Sharma, Anupam Varma, Foreign trade Review, IIFT, Jan-March, 2012
     
  10. Published a case titled “International Trade Operations of Handicrafts and Handlooms Export Corporation of India” in book Capacity Building for Organizational Transformation by Bloomsbury in Dec 2012 (ISBN 978-93-82563-41-9)

 

Academic Experience

  • Have more than fifteen years of teaching experience at University Department / institutes at post graduate level.

 

 Present Research & Consultancy Assignment

  1. Working on teaching Case on “Challenges in Globalization of SSI units in India-A case of Electraace Limited”
     
  2. Working on research paper “Trade Analysis of Agri-Commodities from India – Case of wheat expeort from India”
     
  3. Associated in a joint project with FH Johanneum University, Graz on project titled “University Quality Exchange (UNIQUE)” on promotion of higher education being funded by Erasmus Mundus. This project involves institutes from eight countries.
     
  4. Heading Study on Customer Satisfaction of Associates of PEC Ltd

 

Research Projects Undertaken

  1. Problems & Prospects of Shoe Exports from Agra, U.P
     
  2. Competitiveness of Brass Exports from Aligarh, U.P
     
  3. Competitiveness of leather export from UP – A case on kanpur cluster
     
  4. Member of team on Consultancy Project for NEHDDC to develop a plan for its revival in 2011.

 

Management Development Programs (Conducted in five years):

In last five years conducted 26 Management Development Programs (MDP) in the area of International Business / Trade and Marketing across all parts of India. This includes both open and in-company programs for reputed government organization like State Trading Corporation (STC), PEC, Handloom and Handicraft Export Corporation (HHEC), Federation of Indian Exporters Organization (FIEO) and private organizations like GPI

 

Conferences/Seminars Attended / Sessions Chaired in last five years

S.No
Name of Seminar/Conference

Organized by

Date of Seminar
Venue of Seminar
 
1 International Panel and Conference ESC March 25-27, 2009 Rouen, France
2 Seminar on Global Financial Crisis: Lessons Learned and The Way Forward, Friday AIMS April 30, 2010 Delhi
3 Delivered lecture on International Marketing and Pricing at FIEO FIEO May 12, 2010 FIEO, Delhi
4 Seminar on research in Business School-Pressing Issues BIMTECH Aug 14, 2010 Greater Noida
5 AIMS Convention AIMS Aug 26, 2010 New Delhi
6 Boosting Manufacturing Exports and Reducing Transaction Costs CII 19 Aug 2012 New Delhi
7 “Repositioning in the Emerging Global Value Chain” CII 28 Aug 2012 New Delhi
8  “India’s International Trade Strategy: Industry Consultation on WTO Bali Ministerial and FTA Challenges” CII 29 July 2013 New Delhi
9 Deleivered Key Note Address at Conference “Emergence of Africa with a Human Face” St. Jerome Catholique University 8-10 Jan 2014 Douala, Cameroon
10 Attended CEO Conclave NHRD 12 Sep 2014 Gurgaon
11 Attended CFO Conclave, Leela BIMTECH 7 Nov 2014 Delhi
12 Work shop on Mark Start BIMTECH 29 Oct 2014 BIMTECH
13 Attended Workshop on Presentation Skills BIMTECH 12 Nov 2014 BIMTECH
14 Chaired the Session at ICMC BIMTECH 5 Dec 2014 BIMTECH

 

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